The all-in-one super-zoom camera for creative photography and HD movie-making
8 December 2011: Leica Camera AG has today announced the Leica V-Lux 3, a versatile all-round compact camera with a 24x optical zoom lens, designed for photographers shooting landscapes, portraits, architecture or wildlife, as well as sports and fast-moving subjects.
Perfect for travel photography where flexibility is vital, the V-Lux 3 features a Leica DC Vario-Elmarit 4.5 - 108mm f/2.8 - 5.2 ASPH. super-telephoto zoom lens with an enormous range of focal lengths equivalent to 25–600mm in 35mm format, making it ideal for almost all photographic situations. A newly-developed 12.1 megapixel CMOS sensor ensures exceptional image quality, performing particularly well in low light and at high speeds. The high contrast, low noise, and rich and natural colours delivered by this sensor set new standards in a camera of this class for both still images and movies.
Furthermore, the V-Lux 3’s high-speed continuous shooting function (12 frames per second at full resolution, or 60 frames per second at a resolution of 3.5MP), make it one of the fastest burst-shooting cameras in its category.
In addition to still image functionality, the Leica V-Lux 3 offers an extensive range of video options and exceptional quality comparable with premium-range camcorders, capturing full HD video in AVCHD format with 1920 × 1080 pixels and 60 full frames per second, known as 1080p60. This video format not only guarantees the perfect rendition of fast movement with outstanding detail, but is also ideal for conversion to alternative resolutions and refresh rates. In addition, the V-Lux 3 can record footage directly in MP4 format, which can be used directly on mobile devices and on the web, conveniently and without conversion. The entire 24x zoom range is available during video recording, and an integrated stereo microphone with an electronic wind noise filter guarantees a crystal-clear soundtrack.
Peter Kruschewski, product manager for Digital Compact Cameras, Leica Camera AG, said, “The Leica V-Lux 3 combines exceptional performance with the handy size of a compact camera, thus uniting the product features of two camera systems, and offering the user numerous benefits. The enormous range of focal lengths covers almost all photographic situations, normally requiring the use of cameras with interchangeable lenses. The V-Lux 3 is therefore an attractive alternative to entry-level DSLR cameras, particularly where size and convenience are paramount.”
The Leica V-Lux 3 features a 3" LCD display with 460,000 pixel resolution, delivering an extremely bright and clear view, and enabling precise and reliable composition, framing and review of images. For maximum flexibility, the monitor can be twisted and turned in almost any direction, opening up entirely new horizons for image composition – from even the most unusual or challenging angles. Even if it is necessary to shoot stills or video from above the head or close to the ground, the photographer remains in full control.
Characterised by its ergonomic, compact design and extremely simple handling, the V-Lux 3’s integrated handgrip and light weight allow the photographer to produce outstanding images in all situations, including one-handed shooting. The camera controls are clearly laid-out, enabling fast and easy operation. For example, video recording can be started and stopped at the touch of a button on the top of the camera.
For maximum protection of the Leica V-Lux 3 in outdoor conditions, a strong, black camera case will be available as an optional accessory. The case is made from the same hard-wearing and water-repellent material used for convertible roofs in the automotive industry.
The Leica V-Lux 3 is supplied with a comprehensive suite of software. Adobe® Photoshop® Elements® provides users with a comprehensive and versatile image editing solution that offers viewing, organisation and a wide range of processing options for still images in compressed or RAW format. Also included is Adobe® Premiere® Elements®, an easy-to-use package offering video processing for movie files recorded by the V-Lux 3 in AVCHD format, and also enabling the creation of professional audio and video effects. Both programs are available as free downloads from the Leica web site after registration of the camera.
Leica warranty and added value services
The Leica V-Lux 3 comes with a two-year warranty and a one-year Leica UK ‘Passport’ (complimentary accidental damage cover). UK customers are also welcome to visit the Leica Store and Akademie in Mayfair, London, for a complimentary demonstration or training session on the features of the camera. Technical support by telephone is available via Leica’s London-based Client Care department.
Pricing and availability
The Leica V-Lux 3 is scheduled to be available in the UK from January 2012 from authorised Leica dealers including the Leica Store Mayfair: www.leica-storemayfair.co.uk, tel: 020 7629 1351. A full list of authorised UK Leica dealers is available at www.leica-camera.co.uk. The suggested retail price of the Leica V-Lux 3 is £690 inc. VAT. The black outdoor case will be available at an SRP of £135 inc. VAT.
Notes to Editors
For further information, high resolution images or product samples, please contact Jenny Hodge on 07920 291920 / email firstname.lastname@example.org or call Simon Wittenberg on 07867 804471 / email@example.com.
Media contact details for Leica North America
Evins Communications, Ltd., Tel: 212-688-8200
Clara Kroher, 212-377-3589 / firstname.lastname@example.org
Julia Covelli, 212-377-3593 / email@example.com
LEICA V-LUX 3: Technical specifications
|Lens||Leica DC Vario-Elmarit 4.5 - 108 mm f/2.8 - 5.2 ASPH., equivalent to
25 - 600mm in 35mm format
|Zoom||Optical: 24x, Digital: 4x|
|Operating modes||Normal/Macro, continuous focusing (On/Off)|
|Metering modes||Face detection/AF-tracking/23 field/1 field (flexible/scalable)|
|P / A / S / M||30cm (wide-angle) / 2m (telephoto) - ∞
1cm (wide-angle) / 1m (telephoto) - ∞
|Scene Modes||May differ from the ranges above|
|Sensor||1/2.33” CMOS with 12.8MP (effective 12.1MP)|
JPG: 4:3 format: max. 4000 × 3000 pixels (12MP), 3:2 format: max. 4000 × 2672 pixels (10.5MP), 16:9 format: max. 4000 × 2248 pixels (9MP), 1:1 format: max. 2992 × 2992 pixels (9MP)
RAW: 4:3 format: max. 4000 × 3000 pixels (12MP), 3:2 format: max. 4000 × 2672 pixels (10.5MP), 16:9 format: max. 4000 × 2248 pixels (9MP), 1:1 format: max. 2992 × 2992 pixels (9MP)
|Video Mode||AVCHD: 1920 × 1080 (60p)/1280 × 720 (60p)
MP4/30 fps: 1920 × 1080/1280 × 720/640 × 480
High speed: 320 × 240 pixels, 220 fps (motion JPEG)
|File format / compression rate|
|Still Images||RAW/JPEG (based on Exif 2.3 standard)/ DPOF-compatible|
|Movies||AVCHD/MP4/QuickTime Motion JPEG|
|Exposure modes||Program mode (P), Aperture priority (A), Shutter speed priority (S), Manual (M)|
|Exposure compensation||Increments: 1/3 EV steps, setting range: ±3 EV|
|Shutter speeds||60s-1/2000s, (Starry Sky mode: 15s/30s/60s)|
|Continuous shooting mode||(max. number of frames / max. resolution)|
|With central shutter:
With electronic shutter:
|2 fps: 100/12 MP, 5.5 fps: 100/12 MP, 12 fps: 15/12 MP
40 fps: 50/5 MP, 60 fps: 60/3.5 MP
2/5/10 fps: 40/3.5 MP
|Modes||Auto, Auto with pre-flash (red-eye reduction), Auto with slow sync and pre-flash, On, Off|
|Flash range (with ISO AUTO and shortest focal length)||Approx. 30cm – 9.5m|
|Self-Timer||2/10 s delay|
|LCD screen||3.0" TFT LCD, approx. 461,000 pixels
Field of view: approx. 100%, automatic brightness adjustment
|Viewfinder||Colour LCD, approx. 202,000 pixels
Field of view: approx. 100%, adjustable by ±4 dioptres
|Internal memory||Approx. 70MB|
|Interface||Digital: USB 2.0 (high speed), data from PCs cannot be transferred to the camera with the USB cable, mini HDMI cable (Type C).
Analogue video/audio signals: NTSC/PAL FBAS (menu setting option), audio line-out (mono), dedicated jack (8-pin).
MIC/REMOTE: 2.5mm jack
|Operating temperature/humidity||0-40°C / 10-80%|
|Rechargeable Lithium-ion battery|
|Voltage/capacity||7.2 V / 895mAh (410 images, CIPA standard)|
|Dimensions (WxHxD)||124 x 81 x 95mm|
|Weight||540g (including memory card and battery)|
|Included in the box||Camera with lens cap, battery charger (Leica BC-DC 9), battery (Leica BP-DC 9), lens hood, carrying strap, AV cable, USB cable, CD with full instructions (PDF)|
|Software||Adobe® Photoshop® Elements® , Adobe® Premiere® Elements® (available as a free download after registration)|